Elevating ZPPA’s Brand Identity

Brand Refresh 

ZPPA, a dynamic organization dedicated to innovation and excellence, sought to enhance its brand presence and create a more welcoming and visually appealing environment at its premises. In collaboration with HillMak, an experienced branding agency, a comprehensive project was initiated to revamp various elements within ZPPA’s facility.

Objective:
The primary goal of the project was to elevate ZPPA’s brand image by implementing creative and impactful branding solutions. The project aimed to transform the reception area, provide a platform for employee and client engagement through a branded suggestion box, and reinforce the brand identity with bespoke elements.

Project Scope:

Reception Area Remodeling
The primary goal of the project was to elevate ZPPA’s brand image by implementing creative and impactful branding solutions. The project aimed to transform the reception area, provide a platform for employee and client engagement through a branded suggestion box, and reinforce the brand identity with bespoke elements.

Branded Door Mat:
To extend the brand presence even before entering the facility, HillMak supplied a custom-designed door mat featuring the ZPPA logo. This branded touch not only enhanced the visual appeal of the entrance but also created a cohesive brand experience from the moment someone stepped into the premises.

Branded Suggestion Box:
HillMak designed and crafted a unique Branded Suggestion Box using clear Perspex, incorporating ZPPA’s logo and color palette. This transparent box not only served its practical purpose but also became a symbol of transparency, openness, and innovation within the organization.

Execution:

HillMak executed the project with precision, ensuring that each element seamlessly integrated into ZPPA’s existing environment. The design team meticulously translated ZPPA’s brand guidelines into tangible, eye-catching assets, while the installation team handled the implementation with efficiency.

Results:

Enhanced Brand Visibility: The revamped reception area, branded suggestion box, and door mat collectively contributed to a significant increase in ZPPA’s brand visibility, creating a cohesive and memorable brand experience.

Positive Employee and Client Engagement: The Branded Suggestion Box encouraged employees to contribute ideas and feedback, fostering a culture of collaboration and innovation. Clients were welcomed into a visually appealing space that reflected ZPPA’s professionalism and commitment to excellence.

Consistent Brand Image: The 3D ZPPA logo on the reception frame served as a consistent and unifying visual element, reinforcing the brand identity and leaving a lasting impression on visitors.

Conclusion:

HillMak successfully delivered a comprehensive branding solution that not only met but exceeded ZPPA’s expectations. The innovative approach to the Branded Suggestion Box, the immersive reception area remodel, and the branded door mat collectively elevated ZPPA’s brand presence and contributed to a positive and memorable brand experience for both employees and clients.